Case Study
Banco do Brasil reinvents customer relationships with NiCE and WhatsApp integration
Nice helped Banco do Brasil transform customer relationships by integrating its platform with WhatsApp and Salesforce, enabling secure, trackable, omnichannel service conversations. This integration converted 600 unmanaged WhatsApp lines into a strategic channel for proactive engagement, meeting customers where they prefer to interact. Nice’s solution ensured compliance, continuity, and scalability, empowering Banco do Brasil to redefine relationship banking in Brazil and deliver a seamless, efficient, and customer-centric experience across digital messaging platforms.