Automation Anywhere extends massive awareness to new products with LinkedIn Live Location: San Jose, CA | No. of Employees: 2,500 | Industry: Computer Software 2,000 high-quality leads per month on average from LinkedIn, with an average cost per lead below $30. Situation Solution • When the big day arrived, and Automation Anywhere launched its LinkedIn Live broadcast, the response was immediate and immense. • “When the live broadcast started, within just a few minutes, we had about 400 positive comments,” Foster recalls. “Then by the end of the hour-long presentation we had one thousand comments.” • Most importantly, the engagement Automation Anywhere saw was meaningful and substantive. “I was with the team in the campaign control room, and they couldn’t believe t

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