AT TIVO NETWORKS AT BL ACK HAT USAChallenge T o fully immerse Black Hat USA attendees in Attivo Networks’ cybersecurity solution, with limited floor space and a complicated suite of products to promote. Attivo Networks at Black Hat USA LEADER IN DECEPTION 1 (800) 247-4302 INFO@CZARNOWSKI.COMBlack Hat USA is the world’s leading information security event. And it was our mission to help Attivo stand out from the other cybersecurity behemoths on the show floor. The Black Hat USA venue is expansive, and Attivo opted to take on a bigger footprint than in the previous two years—doubling their booth size to 20’x20’.T o justify this increase, they needed to generate additional ROI. They also wanted to make an impact. Solution A reflective, interactive design created with custom plexiglass m

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