SEO CASE STUDYwww.ezoic.com AppleToolBox Doubles Organic Traffic With Ezoic Appletoolbox.com started using Ezoic in 2016. The stakeholders of the site wanted to take a more data-driven approach to how they measured and provided good experiences to their visitors. The current CEO, Sudz Kar, had a financial research background and believed Ezoic’s machine learning approach to testing and visitor segmentation would allow them to objectively improve the way they managed ad monetization and user experiences. As AppleToolBox leveraged Ezoic’s automated tools, they saw key visitor experience metrics — like bounce rate and session duration — improve. These improvements with Ezoic correlated with a +200% increase in organic traffic that continues to grow to this day. The trend is common amon

Join for free to read