Case Study
ABB Evolves Wellness Program and Increases Participation by Engaging Employees Year-Round
TOP CHALLENGES PROFILE GOALS 1 Transform the wellness program by engaging employees and spouses all year long 2 Communicate a consistent wellness message to widely dispersed employees with a sizable blue collar population “We have a robust wellness program where we o?er incentive dollars to employees and their spouses. However, employees were not reading the wellness information and not seeing the value of the bene?ts we o?er.” Terri Goodba