A vibrant ING employee platform designed for sharing positive content Accentuate the positive. That’s what ING, the Dutch multinational banking and fi nancial services giant, has been doing as it continues a global rollout of ING Share It, a platform to help employees learn about and share positive content about the company’s products, webinars, planning tools, and employee experience—from sustainability to innovation. SHARING MADE BETTER Developed and supported by Firstup, the ING Share It platform is becoming an easy way for employees to fi nd relevant ING content from the public domain and third parties in one place and share it. This is typically content posted by ING on Twitter, LinkedIn, Facebook, and Instagram. CASE STUDY EMPLOYEES 56K COUNTRIES 26 IMPRESSIONS GENER ATED 1

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