A New Era of Mobility: Electric Vehicles and Your Data-driven OpportunitiesMobility around the world has entered its most transformational moment since the invention of the internal combustion engine (ICE), or Ford’s mass production of the first affordable car. 1 Emerging technologies and the pressures of population growth, urbanization, and environmental concern are spawning a new generation of transport solutions that will transform the way we move people and goods. The automotive software market will grow by approximately 250 percent by 2030. 2 In 2020, sales of electric cars rose 43 percent while overall car sales fell by 20 percent. 3 1 https://assets.kpmg/content/dam/kpmg/ie/pdf/2021/06/ie-mobility-2030.pdf 2 https://www.mckinsey.com/industries/automotive-and-as

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