CASE STUDY A MEASURE OF INSIGHT, A DASH OF ENGAGEMENT, AND A SLICE OF FEED IT BACK: THE PERFECT SERVE FOR LOYALTY2 WITH a reputation forged on excellent cocktails, service and an unrivalled atmosphere, Be At One recognised the importance of staying true to these principles, as it embarks on an expansion programme following its recent acquisition by Stonegate. With sites across the UK and ambitious growth plans, it turned to Feed It Back to ensure its growing estate continued to provide the outstanding guest experience it’s famous for. GILES DENNING, Brand Manager, Be At One, explains: “We provide a truly unique customer experience thanks to an unrelenting focus on high-quality cocktails, poured with great service in a fun atmosphere. Quality is at the very heart of ev

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