!1 A five-step guide to becoming a data-driven retailer!2 Contents: While “data-driven” appears to be one of the most commonly used terms in business today - only 31% of businesses have actually restructured their operational process. This simple five-step overview will guide you through the steps needed to data-drive your business. We’ll talk you through: - An overview of the steps, from data cleaning through to structuring, automating, and analysing - Suggestions on useful tools you can use to help set up and maintain each step of the process - How to set up and grow an ideal data-team to help own analysis in your business An article version of this guide was initially published on Retail Sector. !3 Retailers are discovering innovative ways of using the data they already possess

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