Case Study
Contentree Case Study
Design Pickle drives $1.8M in revenue with SMB-focused LinkedIn campaign Location: Scottsdale, AZ | No. of Employees: 500 | Industry: Design $1,852,000 estimated revenue driven by LinkedIn over 6 months Challenge Solution • In the second half of 2019, Design Pickle’s campaign on LinkedIn drove 463 new signups, including 64 for the Pro plan. This yielded about $1.8 million in estimated revenue, with a cost efficiency that was 19% lower than competing ad platforms. • This success carried over into the next year. “Our target for Q1 was 150 new signups and we hit that in the first week of March, ” Ball says. Results • Design Pickle is a graphic design company with an innovative model: they offer subscription-based plans where users pay a flat rate for access to profe