Case Study

60% Revenue Growth With Emarsys - Cosabella's Success Story

60% Revenue Growth With Emarsys - Cosabella's Success Story

Pages 4 Pages

60% REVENUE GROWTH WITH EMARSYS COSABELLA'S SUCCESS STORY What happens when you apply a fully functioning Artificial Intelligence Marketing solution to a company that has plateaued, both in revenue and resonance, with new and returning customers? Unprecedented revenue gains in a very short amount of time, and a significant turnaround in customer engagement that left the plateau a distant memory. WHERE A BEAUTIFUL THING ORIGINATED Founded in 1983 by wife and husband Valeria and Ugo Campello, Cosabella (meaning “beautiful thing” in Italian) is a second-generation, family-owned company that brings Italian artisanship to the U.S., producing elegant women’s intimates, swim-, shape-, and lounge-wear. Run by the Campellos’ children Silvia and Guido, Cosabella has always focused on in

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