beinspired@incentivated.com www.incentivated.com The solution Business need Case Study: CRM | Shortcodes | Enterprise messaging Public sector: DCA 1824Collective uses mobile to encourage young people to vote The campaign comprised a core media mix of: To raise awareness of London local election. To target urban youth to and encourage them to vote by allowing them to request a voter registration form via SMS. Functions • 88% of 18-24 year olds

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