White Paper

The cybersecurity provider’s next opportunity: Making AI safer

The cybersecurity provider’s next opportunity: Making AI safer

The McKinsey white paper highlights how AI and generative AI are reshaping cybersecurity, creating both risks and opportunities. Cyberattacks like phishing and deepfakes are becoming more sophisticated, increasing demand for AI-enabled security solutions. Cyber providers can capture a \$2 trillion market by developing AI-infused products, securing AI applications, and offering bundled solutions. Key focus areas include cloud and endpoint security, Zero Trust architecture, and addressing talent gaps in AI and cloud security. Innovation beyond AI, such as XDR and quantum security, will also be critical to staying competitive.

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