Online grocery sales are declining overall, but major retailers like Walmart, Costco, and Kroger are thriving online, while smaller grocers are losing market share. Walmart's online growth highlights the need for digital transformation in retail. Smaller grocers face the decision to either improve their eCommerce operations or risk losing out to larger competitors. Key factors include user experience, personalization, and leveraging first-party data to drive growth and retain customers. Retailers must invest in better platforms and commit to online success or risk falling behind.

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