Five traps to avoid: The long game of DTC and e-commerce
Five traps to avoid: The long game of DTC and e-commerce
6 PagesThis article discusses the common pitfalls that companies may encounter when launching direct-to-consumer (DTC) and e-commerce operations. It emphasizes that while transitioning to e-commerce may seem straightforward, companies must plan strategically from the beginning to ensure scalability and long-term success.
