White Paper

Experian Syndicated Audiences

Experian Syndicated Audiences

Pages 77 Pages

Experian's Syndicated Audiences offer pre-built, privacy-compliant targeting segments powered by over 200 data sources, including public records, surveys, and online behavior. With 2,300+ attributes per household and 250M U.S. consumers represented, Experian enables precision targeting across verticals like auto, finance, retail, health, travel, and more. Key solutions include In-Market, Lifestyle, Demographics, Mosaic® segmentation, and mobile location data. These audiences support omnichannel activation (digital and TV) and can be customized for deeper insights and performance-driven campaigns.

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