This IQVIA white paper outlines how MedTech firms must accelerate digital transformation to stay competitive post-COVID. It stresses the urgency of moving beyond pilots toward systemic reinvention, guided by a defined digital “north star.” Core technologies include AI, data analytics, cloud, and telehealth. Key barriers include legacy structures, cultural resistance, and misalignment. The report provides a roadmap covering digital maturity benchmarking, stakeholder alignment, and agile implementation. Real-world examples from ResMed and Roche show how reimagining business models and digital ecosystems can improve outcomes, efficiency, and customer engagement.

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