This RWS Tridion white paper explains headless content management—storing content separately from presentation for omnichannel delivery via APIs. Benefits include efficiency through COPE (create once, publish everywhere), consistent brand experiences, improved compliance, and front-end flexibility. Challenges include higher IT dependency, limited WYSIWYG preview, and upfront development effort. Hybrid CMSs combine headless flexibility with traditional editing, while headless CCMSs manage structured content. Key considerations are ease of use, scalability, deployment, and structured content needs. Tridion offers both hybrid CMS and headless CCMS with GraphQL, semantic AI, and strong integration capabilities.

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