The report highlights the growing demand for frontline, deskless workers amidst labor shortages and automation trends, especially in sectors like healthcare and retail. Despite making up 80% of the workforce, deskless workers are often underserved in HR practices, facing challenges like irregular schedules, limited technology access, and fewer career opportunities. AI offers solutions by enhancing the employee experience, providing tools for communication, scheduling, career development, and wellbeing. Leading companies are already leveraging AI to improve productivity, engagement, and retention among deskless workers, driving business success in the Intelligence Age.

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