6 STRATEGIES for creating engaging e-learning For e-learning to be effective, it must be engaging. That’s the bar—and it’s not a low one. Here are some practical tips to help you build a learning experience that gets results for both your people and your business. “Tell me and I forget. Teach me and I may remember. Involve me and I learn.” - Xun Kuong, Confucian scholar1. Know your learners It’s not uncommon for e-learning that’s mapped to personas to get 50%+ more engagement than e-learning for a generic audience. Using personas helps L&D teams ensure that the learning they’re delivering is relevant and optimized for their audience. There are many variables to consider, including: How tech-savvy is the audience? This will impact how you deliver the learning.

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