IQVIA’s National Insights Dashboard, part of PharmaReport, enables organizations to monitor sales and market share dynamics with real-time competitive insights. It provides a global overview of sales data, automated growth calculations, and competitor profiling at national and regional levels. The dashboard allows users to define custom markets and run analyses that generate narratives for action. Benefits include improved efficiency, faster reporting, stronger product positioning, and collaborative decision-making across teams. By consolidating national market data in one tool, it saves time and enhances strategic responses to evolving competitive landscapes, ensuring organizations remain agile and market-aware.

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