This brochure focuses on the hidden inefficiencies that prevent enterprises from maximizing email ROI, including poor deliverability, complex compliance requirements, operational overhead, and inflexible pricing models. It explains how leading enterprises are “fixing the economics of email” by reducing costs, improving inbox placement, and simplifying global compliance through a single enterprise-grade platform. Infobip positions its email service as a scalable, secure, and globally compliant solution that includes transparent pricing, dedicated IPs, authentication standards, and advanced analytics. The document highlights eight key capabilities, from cost control and deliverability to omnichannel orchestration, showing how email becomes more strategic when integrated into a unified commun

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