The brief outlines HUMAN’s Ad Fraud Defense, which safeguards digital advertising by giving ad tech platforms pre-bid control to ensure ads reach real humans across web, mobile, CTV, and audio environments. It detects and blocks fraudulent bid requests in under 12 milliseconds using over 2,500 behavioral signals and 400 adaptive algorithms. Through deterministic decisioning and API integration, it provides actionable insights, real-time reporting, and full visibility into fraud sources. Verifying 20 trillion interactions weekly across 3 billion devices, HUMAN delivers precise, scalable protection that enhances transparency, inventory value, and marketplace trust.

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