Grocery retail in Latin America is facing challenges from inflation and shifting consumer preferences. Four key trends are shaping the market: a focus on savings, a shift in channel mix with a resurgence of physical stores, increased demand for healthy foods, and personalization. Consumers are prioritizing value and promotions, while grocery retailers need to adapt by leveraging advanced analytics, optimizing pricing, enhancing omnichannel strategies, and elevating private-label offerings to meet health-conscious demands and improve margins.

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