The 2024 B2B Commerce Trends & Data Report predicts that global B2B e-commerce could reach $9.6 trillion by 2027, with Asia, North America, and Europe presenting the largest growth opportunities. Key trends include the rise of personalized experiences, with email being the most common channel for personalization in B2B and B2C commerce. Digital payment methods like ACH and BNPL are gaining ground over traditional check and cash methods. B2B companies are also increasingly adopting headless commerce architectures to offer seamless and personalized customer experiences

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