The 2023 B2B Commerce Growth Strategies Survey highlights how B2B e-commerce has accelerated, driven by the pandemic, with a projected 10.7% annual growth from 2022 to 2027. Key strategies include expanding into new markets, personalizing the buying experience, and investing in more sophisticated e-commerce platforms. Challenges include managing supply chains, securing investment for e-commerce improvements, and integrating new technologies. Larger companies are leading with digital transformations, while smaller ones focus on catching up through personalization and customer experience enhancements.

Join for free to read