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persuasive sales presentations

persuasive sales presentations

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The report "Inside the Buyer's Brain: The Neuroscience of Persuasive Sales Presentations" explores how to create effective virtual sales presentations by leveraging neuroscience. It debunks the myth of short attention spans, emphasizing that people pay attention to what they find rewarding. The key is to capture and hold attention, build precise memories, and influence decisions by ensuring your audience remembers your message, as memory plays a critical role in decision-making.

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