Report

LEADERSHIP COMPASS - Customer Data Platforms

LEADERSHIP COMPASS - Customer Data Platforms

Pages 87 Pages

The document presents the 2022 KuppingerCole Leadership Compass on Customer Data Platforms (CDPs), offering insights into the CDP market landscape, key trends, and leading vendors. It evaluates various CDP solutions based on criteria like functionality, interoperability, usability, and market presence, providing valuable guidance for organizations seeking to implement or enhance their customer data management strategies.

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