Instant payments are rapidly transforming the European and UK financial landscape, with 68% of businesses expecting increased usage and nearly 90% rating them as important or very important. Over 90% of businesses are investing in payments technology, creating significant opportunities for financial institutions that can meet evolving demands. While pricing regulations pose concerns, they should prompt strategic engagement rather than resistance. Key challenges include modernization hurdles shared by both banks and clients. Cloud-based Payments-as-a-Service platforms are crucial for overcoming these barriers and accelerating adoption.

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