This HFS Horizons whitepaper evaluates the Generative Enterprise Services offered by 40 global service providers, including EY. It frames the rise of GenAI as a driver of enterprise reinvention—shifting from cost-saving automation to transformative, AI-led decision-making. EY is highlighted as a Horizon 3 leader for its $850M AI investment, scalable agentic solutions, responsible AI focus, and partnerships with Microsoft, NVIDIA, and Dell. The report includes customer, partner, and employee perspectives, outlines GenAI adoption trends, and recommends tackling tech, data, and culture “debts” to unlock value. It positions GenAI as a foundation for future enterprise ecosystems.

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