Report

EMEA Customer Engagement Review 2025

EMEA Customer Engagement Review 2025

Pages 19 Pages

This regional report analyzes engagement maturity across Europe, the Middle East, and Africa. It identifies three trends: cross-team synergy, experimentation, and empathy in personalization. Key findings include 74% of brands increasing budgets, but many lacking integrated data and testing frameworks. Visuals show regional differences in ownership, KPIs, and emotional marketing strategies. The report concludes that EMEA brands must unify teams, experiment continuously, and invest in emotional intelligence for sustainable growth.

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