Report

2025 Braze Customer Engagement Review

2025 Braze Customer Engagement Review

Pages 38 Pages

This workbook translates findings from the 2025 Braze Customer Engagement Review into actionable exercises. It guides marketers through decoding digital body language, refining tone and channel strategy, building data trust, and integrating AI for ongoing optimization. Each section includes self-assessments, worksheets, and activities to improve personalization maturity. The workbook emphasizes transparent data use, multichannel consistency, and AI-readiness as keys to long-term customer loyalty and engagement excellence.

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