AI Is Transforming Productivity, but Sales Remains a New Frontier
AI Is Transforming Productivity, but Sales Remains a New Frontier
Bain’s Technology Report 2025 highlights how generative and agentic AI can revolutionize sales by automating low-value tasks, freeing sellers to spend twice as much time with customers, and improving win rates by over 30%. Yet most firms see limited results because they automate outdated processes, lack clean data, and fail to redesign workflows. The report urges companies to start small with high-impact use cases, focus on data readiness, and secure C-level sponsorship. Success depends on reimagining the end-to-end sales process—combining automation, AI, and governance to turn promise into measurable performance.
