Ebook
The rise of B2B e-commerce
The document "The Rise of B2B eCommerce" explores the rapid growth of online business sales, driven by the increasing expectation for a seamless, convenient shopping experience among B2B buyers. Influenced by their personal shopping habits, many B2B buyers prefer to gather information online and use mobile devices for procurement. This shift is leading to significant growth in B2B e-commerce, with global transactions projected to reach $9 trillion by 2021. The report highlights the opportunity for businesses to capitalize on this trend by enhancing their online offerings to meet buyer expectations.