This infographic shows how privacy impacts revenue and customer-facing teams across the organization. It maps common data practices within marketing, sales, revenue operations, and customer success, highlighting activities such as using third-party cookies, sharing data with vendors, recording calls, and exporting contact lists. The infographic illustrates that privacy obligations apply at every stage of the customer lifecycle, not just legal or compliance teams. It reinforces the need for teams to understand where data is stored, how it is shared, and how to respond to consumer rights requests. The message emphasizes that privacy readiness is essential to revenue growth and customer trust.

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