This infographic presents consumer behavior insights from Cyber Week, highlighting Black Friday as the top-performing shopping day. It shows increases in clicks, sales, revenue, and publisher commissions compared to the previous year. Visual data highlights shopping preferences, device usage, deal-discovery channels, and product categories driving cart additions. It also outlines key motivators such as discount thresholds, free shipping, and product availability. The infographic provides actionable recommendations for brands, including optimizing mobile experiences, leveraging reviews, collaborating with partners, and creating seamless digital shopping journeys to maximize Cyber Week performance.

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