IG Group partnered with impact.com and Silverbean to enhance its affiliate program, aiming to scale partnerships and automate monitoring. This collaboration led to a 128% increase in productive partnerships. By adopting impact.com's tools, IG Group optimized its affiliate and influencer partnerships, achieving significant efficiencies and compliance in monitoring campaigns. This strategic move allowed for a 74% reduction in admin time, a 70% reduction in average CPC, and significant increases in partner ROI and affiliate market expansion. The partnership also facilitated a broader reach and engagement with new consumer demographics, enhancing brand awareness and customer acquisition.

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