This infographic presents a clear, step-by-step framework for launching messaging-based customer service. It begins with defining business objectives such as higher CSAT, lower costs, and increased conversions. Subsequent steps include grouping and training agents, building an optimized knowledge base, and configuring workflows, automation, and bots. The infographic emphasizes the importance of rolling out messaging to a small audience first to minimize risk and ensure quality. The final step focuses on monitoring performance, learning from analytics, and expanding gradually. Overall, it positions messaging as a strategic, scalable support channel when implemented thoughtfully and incrementally.

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