At Publicis Sapient, we lead large-scale digital transformations for our clients, drawing on our deep, hands-on experience. We’ve engaged in dozens of enterprise AI deployments to speed application delivery and modernization. We’ve invested $325 million in a platform we call “CoreAI” to transform our parent company, Publicis Groupe. These efforts have equipped us with unique insights and practical strategies to help enterprises navigate the AI revolution in software development. In this article, we’ll explore the transformative potential of AI in software development, share our most valuable lessons and answer the critical questions that business and technology executives are asking today. Welcome to the future of software development—are you ready to lead?

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