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Explaining Cybersecurity to Your Clients

Explaining Cybersecurity to Your Clients

Connectwise
Pages 12 Pages

This eBook provides Managed Service Providers (MSPs) with strategies for explaining cybersecurity to SMB clients. It covers key terms, the evolving security landscape, and how MSPs can communicate risks, educate clients, and handle objections. The guide emphasizes the importance of building trust and offering comprehensive, scalable security solutions, including advanced protections against threats like ransomware and phishing. It also highlights how MSPs can help clients understand the need for continuous security improvements and proactive risk management.

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