This eBook explores how sales performance strategies must evolve in today’s post-COVID world, where only 6% of teams feel confident in hitting their numbers. With lasting changes like remote work and a tighter talent pool, businesses must shift from short-term forecasting to long-range planning. A strong Sales Performance Management (SPM) process, powered by AI and data insights, is critical to navigating these shifts. This workbook offers actionable strategies to overcome sales challenges, enhance processes, and equip teams to thrive—ultimately driving better ROI and unlocking sales potential.

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