Ebook

Sales Onboarding Lead & Lag Measures

Sales Onboarding Lead & Lag Measures

Pages 2 Pages

The success of an onboarding program is gauged by specific performance metrics tied to the goals or outcomes you aim to achieve. As such, there’s no one-size-fits-all metric; it varies from one organization to another. Start by identifying goals and outcomes, then pinpoint the business (lag) metrics that reflect the end results you’re targeting. Finally, identify the indicator (lead) metrics that act as signposts, showing you’re on the right path. This should be done both for your onboarding overall and when defining metrics for individual sales roles. We’ve included a menu of sample measures below for you to reference, but this list isn’t exhaustive and you’ll likely have unique measures related to your business and industry that aren’t included here.

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