Ebook

Digital Customer Twin by NTT DATA: how consolidated customer insights create category leaders

Digital Customer Twin by NTT DATA: how consolidated customer insights create category leaders

Pages 3 Pages

Digital Customer Twin by NTT DATA consolidates fragmented customer data across silos into a unified, AI-enriched view that drives actionable insights. It enables organizations to cleanse, verify, and organize information in real time, ensuring accuracy, compliance, and privacy. Benefits include streamlined operations, reduced costs, improved customer loyalty, and faster time-to-market. Companies can deliver hyper-personalized interactions, identify up- and cross-selling opportunities, and model customer behavior with confidence. The Daimler Trucks case shows how integrating multiple data sources enhanced customer visibility, accelerated processes, and created measurable business value.

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