Case Study
Zomato
Zomato pioneered the concept of a Food & nightlife guide in India and needed a telephony solution which could suit their dynamic requirements as well as perform smoothly at scale Business challenge – Zomato launched its food & nightlife guide in 2010 and planned to rapidly expand to other india cities. Zomato’s primary business model is to drive advertising revenues using its site as a review & feedback mechanism for users across In