Milkhouse Candle Company Founded in 2002, 130 Employees www.milkhousecandles.com The Company Zoey makes B2B and B2C orders possible on a single platform, with an app to support the sales team MILKHOUSE CANDLE CO. CASE STUDY The Challenge Milkhouse Candle sought a B2B solution that could ensure quick sales interactions for their customers so they can get back to other tasks. When previous solution Handshake proved too problematic, they re-evaluated Zoey for their B2B needs, having used Zoey for years already for their B2C customers. The Success • Able to deploy the iOS app within a couple of months, vs. their previous provider, Handshake, which they were still shaking out issues 18 months after purchase. • Self-service orders are up, so salespeople aren’t required for as many trans

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