Case Study

YETI® Streamlines Crucial Business Operations

YETI® Streamlines Crucial Business Operations

Pages 3 Pages

Saved $60–80K in annual expenses Reduced customer service response time by 2 minutes per case Reclaimed 100 employee work hours per month When your business needs to capture various types of data online, the most obvious solution might be to hire a full-time developer to build online forms and manage digital data collection. But the obvious solution is not always the best solution. YETI® knows this firsthand. Marketing its products as “built for the wild, ” YETI® (http://yeti.com/) manufactures high-end outdoor lifestyle items—such as coolers, ice chests, and drinkware—and sells them in over 6,000 independent retailers—including Bass Pro Shops, DICK’s Sporting Goods, Cabela’s, and REI. Ranked #510 on the 2016 Inc. 5000 list (https://www.inc.com/profile/yeti-coolers) of fastest-growing priv

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