XL Axiata Calls on Fast Data to Disrupt Telco Markets Improves customer experience, reduces churn, generates increased revenue
XL Axiata Calls on Fast Data to Disrupt Telco Markets Improves customer experience, reduces churn, generates increased revenue
2 PagesXL Axiata Calls on Fast Data to Disrupt Telco Markets Improves customer experience, reduces churn, generates increased revenue CHALLENGE In 2007, XL committed to becoming a leader in a challenging market, one with 98 percent prepaid subscriptions and a state-owned telco that held over 50 percent market share. “We had to be disruptive to compete,” says Simeon Iheukumere, head of IT service build, which manages XL software development. “We want to be a leader in mobile Internet with at least 50 percent of our revenues from data.” One challenge was that functional IT systems were in discrete silos. “The lack of platform integration did not allow us to respond and support the business in the way we needed to,” says Simeon. “We required a platform that would provide reliability, scala
