Case Study

Winning Patients’ Trust As the ‘New Dentist’ in a Recently Acquired Practice

Winning Patients’ Trust As the ‘New Dentist’ in a Recently Acquired Practice

Through greater online visibility and smarter patient attraction strategies. EASTMAN DENTAL CARE Dr. Chris Eastman Eastman Dental Care “I’m seeing a five-fold increase in the leads I’m getting from my online marketing compared to my old, oline marketing eorts.” Winning Patients’ Trust As the ‘New Dentist’ in a Recently Acquired PracticeThe Challenge “Aer testing out a few dierent marketing companies, one of them generated 2X as many leads as the others within a month, so I decided to invest all my digital marketing dollars into that company. As a smaller practice, I didn’t have the luxury to make mistakes. I had to partner with someone who knew what they were doing if I wanted to stay in business.” Convincing patients to stick around aer a change in practice ownership. Chr

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