Redwood Software helped the Royal Society for the Protection of Birds (RSPB) automate and streamline the management of its growing supporter database, which expands by about 3,000 contacts weekly from multiple sources. Redwood’s automation improved data integration and processing efficiency, reducing manual efforts and ensuring accurate, timely updates. This enabled RSPB to better manage donor information, support fundraising activities, and strengthen engagement with its 1.2 million members and volunteers. Redwood’s solution empowered RSPB to focus more on conservation efforts while efficiently handling critical donor data.

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