Case Study

Wildfire has helped reposition Episerver as a thought leader within the mobile marketing and ecommerce space.

Wildfire has helped reposition Episerver as a thought leader within the mobile marketing and ecommerce space.

Pages 2 Pages

Episerver Episerver is an international provider of web content management systems and e-commerce solutions. Within this highly competitive market, the biggest PR challenge for Episerver was highlighting the product’s defining features and differentiating the brand through original and insightful thought leadership. Our Approach Over the last three years, Wildfire has helped reposition Episerver as a thought leader within the mobile marketing and ecommerce space. This was achieved through the development of a longstanding Mobile Commerce report, designed to provide an annual review of the mobile marketing industry and to offer insights for the year ahead. Key to the success of this report was the inclusion of a detailed benchmark study, which examined the websites of twenty top UK retailer

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